Skip to main content

A Study on Role of WhatsApp in Agriculture Value Chains | Chapter 06 | Emerging Issues and Development in Economics and Trade Vol. 1

WhatsApp sends real-time messages and is one of the world’s most popular communication applications in the 21st century. The present study highlights and examines the domestication of WhatsApp among farmers. An exhaustive whatsapp user list was prepared from each village and 3 farmers were selected with the help of systematic sampling technique. Thus, 90 farmers from the 3 blocks of the district using whatsapp were purposively selected and grouped for sending the messages of agricultural aspects. The study was conducted at Krishi Vigyan Kendra, Neemuch during 2016-17. Results showed how farmers perceive WhatsApp as a ‘convenient’ communication application, problem solving with audio-visuals, on-time, solution at the time of crisis in their agriculture activities. Some of the critical issues arising from the use of WhatsApp included distractions and exposure to unregulated messages or information. Irrespective of its disadvantages, social media has proved to be an important platform for pluralistic extension, bringing together all the actors in Agriculture Information system and making them shareholders in development.

Author(s) Details

Dr. P. S. Naruka
Krishi Vigyan Kendra, Neemuch, India.

Dr. Shilpi Verma
Krishi Vigyan Kendra, Neemuch, India.

Dr. S. S. Sarangdevot
Krishi Vigyan Kendra, Neemuch, India.

C. P. Pachauri
Krishi Vigyan Kendra, Neemuch, India.

Dr. Shilpi Kerketta
Krishi Vigyan Kendra, Neemuch, India.

Dr. J. P. Singh
Krishi Vigyan Kendra, Neemuch, India.

Read full article: http://bp.bookpi.org/index.php/bpi/catalog/view/89/1253/874-1
View Volume: https://doi.org/10.9734/bpi/eidet/v1
Labels:

Comments

Post a Comment

Popular posts from this blog

Greening Regional Airports: A Vision for Carbon Neutral Infrastructure | Chapter 12 | Contemporary Perspective on Science, Technology and Research Vol. 3

 This study provides an overview of the energy demand of a regional airport, divided into individual time horizons. The electrification of aircraft systems raises the question of whether airports will be among the largest electricity consumers in our infrastructure in the future. Sustainability and especially emission reductions are significant challenges for airports that are currently being addressed. The Clean Sky 2 project GENESIS addresses the environmental sustainability of hybrid-electric 50-passenger aircraft systems in a life cycle perspective to support the development of a technology roadmap for the transition to sustainable and competitive electric aircraft systems. This article originates from the GENESIS research and describes various options for ground power supply at a regional airport. Potential solutions for airport infrastructure with a short (2030), medium (2040), and long (2050) time horizon are proposed. In addition to the environmental and conservation benefi...
Post a Comment
Read more

There is No Standard Model of ZFC and ZFC2 | Chapter 03 | Advances in Mathematics and Computer Science Vol. 1

In this Chapter we obtain a contradictions in formal set theories under assumption that these theories have omega-models or nonstandard model with standard part. An possible generalization of Lob’s theorem is considered. Main results are: (i) ¬Con(ZF C+ ∃ M ZFC st ), (ii) ¬Con(N F+ ∃ M NF st ), (iii) ¬Con(ZF C 2 ), (iv) let k be an inaccessible cardinal then ¬Con(ZF C+ ∃ κ), (v) ¬Con(ZF C+ (V=L)), (vi) ¬Con(ZF+ (V=L)). Author   Details: Jaykov Foukzon Israel Institute of Technology, Haifa, Israel Men'kova Elena Romanovna All-Russian Research Institute for Optical and Physical Measurements, Moscow, Russia Read full article: http://bp.bookpi.org/index.php/bpi/catalog/view/46/221/408-1 View Volume: https://doi.org/10.9734/bpi/amacs/v1
Post a Comment
Read more

Study on Processing Method Influences the Effect of Cassava (Manihot esculenta) Consumption on Blood Lipid Profile in Rats | Chapter 8 | Current Research and Development in Chemistry Vol.1

Cassava is consumed in many tropical countries and is fast becoming the major raw material of many diets, especially in the bakery, brewery and pharmaceutical industries. In a study to determine the effects of various formulations of Cassava feeds on blood lipid profile in rats. Forty adult Wistar rats weighing between 120 and 150 g were divided into 4 groups of 10 rats each. The rats were acclimatized for one week; fed with different formulations of Cassava feeds adlibitum, after which the rats were allotted into groups. Group 1 was fed on Garri; group 2 on Cassava flour; group 3 on Tapioca, and the control group (group 4) on normal chow. After 4 weeks, each animal was anaesthetized by exposure to chloroform vapour and blood samples collected by cardiac puncture. Group 1 diet (Garri) significantly increased HDL-cholesterol (HDL-C) concentration and significantly decreased LDL-cholesterol (LDL-C) concentration (p<0.05) compared with the control group. In Group 2 (Cassava flour), t...
Post a Comment
Read more